Situation: Temerloh is a popular destination for travelers seeking patin fish. However, local restaurant owners (peniaga kampung) lack information regarding SEO, which hampers their online visibility.
Complication: Despite the high demand for patin, the restaurants in Temerloh faced several challenges:
- Local businesses were not well-versed in SEO strategies.
- There was a need for a comprehensive approach to improve online visibility and attract more customers.
Resolution: To address these challenges, I implemented a detailed SEO strategt and published the article at The Vocket.
- Testing and Content Creation:
- Visited and tested every single patin restaurant in Temerloh.
- Wrote detailed reviews and articles about each restaurant on Vocket, a popular online platform.
- On-Page Content Optimization:
- Optimized on-page content for the articles on Vocket, focusing on relevant keywords such as “patin Temerloh,” “best patin restaurant,” and other related terms.
- Ensured that each article had appropriate meta tags, headings, and internal links to improve search engine rankings.
Result:
- The optimized content resulted in achieving the top ranking for keywords related to patin restaurants in Temerloh since 2020.
- The articles also appeared on Google Discover, increasing their visibility and attracting more readers.
Through these efforts, the patin restaurants in Temerloh gained significant online visibility, helping them attract more travelers and increase their customer base. This case study highlights the importance of tailored SEO strategies and content optimization in improving the online presence of local businesses.
